SJO LABS - Innovation Built for Impact
Contact Us
Capabilities & Infrastructure Engine

Engineering Commercial Digital Assets.

We design, code, and scale digital products across 8 primary disciplines — Web, Mobile, WordPress, AI Workflows, Chatbots, Phone Agents, AI Search, and Paid Ads.

OUR WORKING METHODOLOGY

Why Growing Businesses Choose SJOLabs

We operate as a digital service studio combining software engineering discipline, edge infrastructure, and practical AI automation.

speed

Sub-Second Edge Performance

We build with decoupled Next.js edge architecture, rendering static assets globally in <100ms to eliminate mobile bounce rates.

insights

AEO & AI Search Readiness

Every site is structured with JSON-LD schema microdata and AEO key takeaway structures to ensure citation readiness in Google & ChatGPT Search.

smart_toy

Autonomous AI Business Machinery

From 45-second AI lead triage to 24/7 Voice AI receptionists, we automate manual operational bottlenecks for service businesses.

payments

Transparent Starting Prices

We provide clear starting prices for all services ($500 Web Dev, $400 Web Design, $150 AI Chatbot) with zero hidden retainer fees.

groups

Direct Engineering Access

Work directly with senior systems architects and developers. No middle managers or delayed email game chains.

verified_user

Zero Fake Promises

We deliver clean code, proven conversion layouts, and robust software architecture without artificial ranking guarantees.

SERVICE 01 • WEB DESIGN & WEB DEVELOPMENT

Web Design & Web Development

Professional websites and custom web experiences designed around business goals, usability, performance, and conversion.

PRICING POSITIONING
Starting from $500
Typical Range: $500–$1,500+

Projects start from $500. Final pricing depends on scope, functionality, integrations, content requirements, and project complexity.

groups

Who This Service Is For

  • checkGrowing small businesses needing high-speed custom web presence
  • checkCompanies upgrading from slow template builders (Wix, Squarespace)
  • checkService businesses wanting direct calendar booking & lead capture
build_circle

Problems We Solve

  • done_allSlow mobile page load speeds that waste paid ad budgets
  • done_allHigh bounce rates on traditional monolithic CMS platforms
  • done_allInflexible web templates that limit custom features and lead forms
TECHNICAL DELIVERABLES

What Is Included in Web Design & Web Development

01.Decoupled Next.js Edge Web Architecture
02.100/100 Core Web Vitals Optimization
03.Responsive Mobile, Tablet & Desktop UI
04.Automated Lead Qualification Form Integration
05.Basic SEO & Structured Schema Setup
PROJECT EXECUTION PROTOCOL

How We Execute Web Design & Web Development Projects

STEP 01

1. Tell Us About Your Project

We discuss your business goals, target market, and feature requirements.

STEP 02

2. Review Requirements

We map out wireframes, user paths, and technical specifications.

STEP 03

3. Define Scope

We deliver a clear proposal with transparent pricing and milestone delivery dates.

STEP 04

4. Build & Implement

We design custom UI layouts and write clean Next.js/TypeScript code.

STEP 05

5. Review & Refine

We test speed, mobile responsiveness, forms, and incorporate your revisions.

STEP 06

6. Launch & Support

We point DNS, activate SSL, and provide ongoing technical support.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (Web Design & Web Development)

SERVICE 02 • MOBILE APP DEVELOPMENT

Mobile App Development

Mobile applications designed for iOS and Android with intuitive interfaces, reliable functionality, and robust backend integrations.

PRICING POSITIONING
Starting from $600
Typical Range: Request a Quote / From $600

Pricing depends on app screens, offline capability, backend API complexity, and platform target requirements.

groups

Who This Service Is For

  • checkStartups and businesses needing custom mobile experiences for iOS & Android
  • checkCompanies wanting customer portal apps or field service mobile tools
  • checkBrands extending web platforms into native mobile applications
build_circle

Problems We Solve

  • done_allClunky mobile web experiences that lack offline capabilities
  • done_allLack of direct mobile push communication with customers
  • done_allManual field operations that require mobile data capture
TECHNICAL DELIVERABLES

What Is Included in Mobile App Development

01.Cross-Platform iOS & Android App Build
02.Mobile UI/UX Wireframes & Interaction Prototypes
03.Backend API & Database Connection
04.Push Notification & Authentication Setup
05.Store Submission Assistance
PROJECT EXECUTION PROTOCOL

How We Execute Mobile App Development Projects

STEP 01

1. Tell Us About Your Project

We outline app features, target mobile platforms, and user roles.

STEP 02

2. Review Requirements

We structure user flows, API schemas, and screen wireframes.

STEP 03

3. Define Scope

We provide a clear scope estimate covering frontend UI and backend integration.

STEP 04

4. Build & Implement

We write cross-platform mobile code with real-time data sync.

STEP 05

5. Review & Refine

We test on physical iOS/Android devices and incorporate feedback.

STEP 06

6. Launch & Support

We assist with store deployment and post-launch maintenance.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (Mobile App Development)

SERVICE 03 • WORDPRESS

WordPress

Professional WordPress websites for businesses that need a flexible, manageable, and conversion-focused online presence.

PRICING POSITIONING
Starting from $400
Typical Range: $400–$800+

Projects start from $400. Final pricing depends on project scope, custom theme elements, and plugin requirements.

groups

Who This Service Is For

  • checkContent-heavy businesses needing simple blog/page publishing
  • checkCompanies wanting an easy-to-edit CMS for non-technical staff
  • checkBusinesses requiring custom Gutenberg block templates
build_circle

Problems We Solve

  • done_allBloated WordPress themes that load slowly on mobile phones
  • done_allFrequent plugin crashes and security vulnerabilities
  • done_allDifficult CMS backends that make updating content frustrating
TECHNICAL DELIVERABLES

What Is Included in WordPress

01.Custom Lightweight WordPress Theme
02.Gutenberg Block Customization
03.Speed & Caching Optimization (Sub-1.5s load target)
04.Security Hardening & Automated Backup Configuration
05.Content Migration & SEO Redirect Setup
PROJECT EXECUTION PROTOCOL

How We Execute WordPress Projects

STEP 01

1. Tell Us About Your Project

We define theme requirements and CMS content structures.

STEP 02

2. Review Requirements

We inspect existing plugins, pages, and media assets.

STEP 03

3. Define Scope

We outline theme customization, plugins needed, and migration steps.

STEP 04

4. Build & Implement

We build clean theme components without unnecessary plugin bloat.

STEP 05

5. Review & Refine

We verify site speed, mobile display, and conduct staff training.

STEP 06

6. Launch & Support

We launch on your server, point DNS, and configure backups.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (WordPress)

SERVICE 04 • AI AUTOMATION

AI Automation

AI-powered workflows that reduce repetitive manual work and connect business processes seamlessly.

PRICING POSITIONING
Starting from $200
Typical Range: $200–$500+

Projects start from $200. Final pricing depends on workflow complexity, triggers, APIs, and custom logic.

groups

Who This Service Is For

  • checkBusinesses losing leads due to delayed manual follow-ups
  • checkTeams spending hours copying data between web forms, email, and CRMs
  • checkOperations managers looking to scale lead triage without adding headcount
build_circle

Problems We Solve

  • done_allHours lost to manual email filtering and lead assignment
  • done_allLead decay caused by taking hours to contact inbound web form submissions
  • done_allHuman copy-paste errors between software tools
TECHNICAL DELIVERABLES

What Is Included in AI Automation

01.45-Second Automated Lead Triage & Intent Screening Workflow
02.Webhook Integrations (n8n, Make, Zapier, Python)
03.CRM Synchronization (HubSpot, Salesforce, Pipedrive, Custom DB)
04.Automated SMS & Email Booking Link Triggers
05.Error Monitoring & Slack/Email Exception Alerts
PROJECT EXECUTION PROTOCOL

How We Execute AI Automation Projects

STEP 01

1. Tell Us About Your Project

We analyze your current manual process and software tools.

STEP 02

2. Review Requirements

We map trigger events, LLM screening logic, and API endpoints.

STEP 03

3. Define Scope

We specify workflow nodes, data payloads, and exception rules.

STEP 04

4. Build & Implement

We build webhooks, connect APIs, and test LLM intent scoring.

STEP 05

5. Review & Refine

We run test submissions through the pipeline end-to-end.

STEP 06

6. Launch & Support

The automation runs silently in the background 24/7 with error monitoring.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (AI Automation)

SERVICE 05 • AI CHATBOTS

AI Chatbots

AI-powered website and business chat experiences designed to answer questions, qualify enquiries, and support customers.

PRICING POSITIONING
Starting from $150
Typical Range: $150–$300+

Projects start from $150. Final pricing depends on knowledge base depth, channels, and system integrations.

groups

Who This Service Is For

  • checkE-commerce stores and service providers receiving repetitive customer questions
  • checkLocal businesses wanting 24/7 lead intake on their website
  • checkTeams wanting to reduce customer support response workload
build_circle

Problems We Solve

  • done_allUnanswered website visitors who leave when staff are offline
  • done_allRepetitive support tickets taking up team bandwidth
  • done_allInconsistent product or service explanations
TECHNICAL DELIVERABLES

What Is Included in AI Chatbots

01.Custom LLM Assistant Trained on Business Knowledge Base
02.Embeddable Website Chat Widget (Matching Brand Colors)
03.Lead Qualification & Contact Capture Prompts
04.Human Handoff & Email/Webhook Notification System
05.Monthly Inquiry Analytics & Accuracy Tuning
PROJECT EXECUTION PROTOCOL

How We Execute AI Chatbots Projects

STEP 01

1. Tell Us About Your Project

We discuss your main customer inquiry types and lead questions.

STEP 02

2. Review Requirements

We compile your business FAQs, services, and pricing policies.

STEP 03

3. Define Scope

We define chatbot guardrails, fallback rules, and widget design.

STEP 04

4. Build & Implement

We train the AI model and embed the widget onto your website.

STEP 05

5. Review & Refine

We test responses against edge-case customer inquiries.

STEP 06

6. Launch & Support

The chatbot begins capturing leads and answering visitors 24/7.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (AI Chatbots)

SERVICE 06 • AI PHONE AGENTS

AI Phone Agents

AI-powered voice systems designed to handle appropriate business calls, answer common questions, collect information, and route enquiries.

PRICING POSITIONING
Starting from $250
Typical Range: $250–$500+

Projects start from $250. Final pricing depends on call volume, integrations, provider costs, workflow complexity, and requirements.

groups

Who This Service Is For

  • checkLocal trade contractors (electricians, plumbers, HVAC, roofing) on job sites
  • checkService businesses missing after-hours phone calls
  • checkMedical or professional clinics needing automated appointment scheduling
build_circle

Problems We Solve

  • done_allUnanswered phone calls when staff are busy or out in the field
  • done_allPotential clients hanging up and calling competitors when sent to voicemail
  • done_allManual call scheduling taking up administrative time
TECHNICAL DELIVERABLES

What Is Included in AI Phone Agents

01.24/7 Inbound Voice AI Receptionist Setup
02.Sub-800ms Natural Conversational Speech Tuning
03.Emergency Triage & Instant SMS Technician Dispatch Alerts
04.Direct Calendar Integration (Google Calendar, Outlook, CRM)
05.Call Log Transcripts & Summary Email Reports
PROJECT EXECUTION PROTOCOL

How We Execute AI Phone Agents Projects

STEP 01

1. Tell Us About Your Project

We identify typical caller questions, service hours, and booking rules.

STEP 02

2. Review Requirements

We script greeting prompts, emergency dispatch triggers, and calendar rules.

STEP 03

3. Define Scope

We outline voice latency parameters, call forwarding, and provider costs.

STEP 04

4. Build & Implement

We configure phone line forwarding (on busy or 3 rings) and voice AI hooks.

STEP 05

5. Review & Refine

We place test calls to verify voice clarity and booking accuracy.

STEP 06

6. Launch & Support

Your AI phone agent begins answering caller inquiries 24/7.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (AI Phone Agents)

SERVICE 07 • AI SEARCH VISIBILITY

AI Search Visibility

Improve a business's content, technical SEO, structured data, and online authority so its information is easier for search engines and AI-powered discovery systems to understand.

PRICING POSITIONING
Starting from $200
Typical Range: From ~$200/month

Projects start from $200 for initial setup/audit. Ongoing optimization services start from approx. $200/month.

groups

Who This Service Is For

  • checkBusinesses wanting to appear in ChatGPT, Perplexity, and Gemini search answers
  • checkCompanies needing technical SEO microdata and schema structural fixes
  • checkBrands building long-term topical authority in their industry
build_circle

Problems We Solve

  • done_allInvisibility when potential clients search for answers on AI assistants
  • done_allMissing or malformed JSON-LD schema microdata
  • done_allUnstructured website content that AI search engines cannot easily cite
TECHNICAL DELIVERABLES

What Is Included in AI Search Visibility

01.Complete Technical SEO & AEO Site Audit
02.JSON-LD Microdata (Organization, Service, FAQ, Article, Breadcrumbs)
03.Answer Engine Optimization (AEO) Content Structure
04.Search Intent Alignment & Key Takeaway Callout Boxes
05.Robots.txt & Sitemap Optimization for Search Crawlers
PROJECT EXECUTION PROTOCOL

How We Execute AI Search Visibility Projects

STEP 01

1. Tell Us About Your Project

We review your target keywords, competitors, and current search visibility.

STEP 02

2. Review Requirements

We conduct a technical audit of schema microdata and indexing blockers.

STEP 03

3. Define Scope

We map out JSON-LD schemas, sitemap updates, and content restructuring.

STEP 04

4. Build & Implement

We inject validated schema microdata and reformat page answer boxes.

STEP 05

5. Review & Refine

We validate schemas via Google Rich Results and test AI crawler access.

STEP 06

6. Launch & Support

We monitor indexation and provide monthly authority optimization.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (AI Search Visibility)

SERVICE 08 • META & GOOGLE ADS

Meta & Google Ads

Paid advertising campaigns designed to help businesses reach relevant audiences and generate measurable traffic and enquiries.

PRICING POSITIONING
Starting from $300
Typical Range: Request a Quote / From $300

Pricing depends on monthly ad spend, number of ad channels, creative variations required, and campaign setup complexity.

groups

Who This Service Is For

  • checkBusinesses wanting to reach qualified buyers via Google Search intent and Meta targeting
  • checkCompanies losing conversion data due to iOS privacy drops and ad blockers
  • checkBrands looking for managed ad campaigns tied directly to landing page conversions
build_circle

Problems We Solve

  • done_allWasted ad spend on low-intent or unoptimized traffic
  • done_all30%+ missing conversion data caused by client-side tracking pixels
  • done_allWeak ad copy or unaligned landing pages that fail to convert clicks
TECHNICAL DELIVERABLES

What Is Included in Meta & Google Ads

01.Campaign Structure & Targeting Setup
02.High-Converting Ad Copy & Creative Direction
03.Server-Side Meta CAPI Relay Implementation
04.Google Ads Conversion Tag Configuration
05.Weekly ROAS & Lead Cost Telemetry Reports
PROJECT EXECUTION PROTOCOL

How We Execute Meta & Google Ads Projects

STEP 01

1. Tell Us About Your Project

We evaluate your offering, monthly ad budget, and target customer profile.

STEP 02

2. Review Requirements

We audit past ad data, landing pages, and conversion tracking setup.

STEP 03

3. Define Scope

We propose campaign architecture, ad budgets, and server-side tracking.

STEP 04

4. Build & Implement

We launch campaigns, write ad copy, and deploy server-side CAPI relays.

STEP 05

5. Review & Refine

We test ad variations, optimize keyword bids, and adjust targeting.

STEP 06

6. Launch & Support

Ongoing weekly optimization to maximize qualified lead return.

SERVICE FAQS & DISCLOSURES

Frequently Asked Questions (Meta & Google Ads)

Interactive ROI Simulator

Calculate Your Efficiency & Revenue Lift

Adjust your current operational volume below to estimate lead response speed improvements and saved manual labor hours with SJO LABS machinery.

150 leads/mo
12 Hours
$10,000/mo

Projected Machinery ImpactSJO LABS SLA

New Triage Speed
< 45 Seconds
Down from 12h
Hours Saved / Mo
~80 Hours
Zero manual data entry
Estimated Recovered Revenue & ROAS Lift
+$9,250 / month

Based on server-side CAPI tracking recovery and immediate lead engagement.

Deploy This Architecture →
Evaluation Matrix

SJO LABS vs. Generic Agency Retainers

Compare our engineered delivery standards against standard marketplace offerings.

Architecture & Scope
✕ Generic Agency / Freelancer
WordPress / Webflow templates loaded with heavy plugins.
✓ SJO LABS Machinery
Decoupled Next.js edge architecture with bespoke custom design system.
Performance & Speed
✕ Generic Agency / Freelancer
Slow TTFB (>1.5s), bloated DOM, low mobile Lighthouse scores.
✓ SJO LABS Machinery
Sub-second TTFB, 98+ Core Web Vitals SLA guaranteed on mobile.
Lead Qualification Speed
✕ Generic Agency / Freelancer
Manual inbox checking (4 to 24 hours delay); high lead decay.
✓ SJO LABS Machinery
Autonomous AI webhook triage qualifying leads in under 45 seconds.
Ad Attribution & CAPI
✕ Generic Agency / Freelancer
Client-side pixel only; loses 30%+ data to Safari/iOS blocks.
✓ SJO LABS Machinery
Server-Side Meta CAPI & Google Enhanced Conversions pipeline.
System Reliability & SLA
✕ Generic Agency / Freelancer
No uptime guarantees; fragile codebase vulnerable to updates.
✓ SJO LABS Machinery
99.9% Uptime SLA, deterministic Git deployment pipeline.
Production Stack Telemetry

Engineered with Modern Technologies

Inspect the underlying tools and frameworks powering SJO LABS deployments.

[WEB]

NEXT.JS 14/15

Decoupled Server-Side & Edge Rendering Framework

[WEB]

REACT 18

Component Architecture & Interactive State

[WEB]

TAILWIND CSS

Utility-first Design Systems & Micro-animations

[WEB]

SUPABASE / POSTGRES

Relational Database, Auth, Realtime & Edge Functions

[MOBILE]

REACT NATIVE / EXPO

Cross-platform iOS & Android Native Applications

[MOBILE]

FLUTTER

High-performance Mobile UI Engine

[AI]

OPENAI GPT-4O & ANTHROPIC

LLM Orchestration for Triage & Document RAG

[AI]

N8N & MAKE WORKFLOWS

Autonomous Bi-directional CRM & Webhook Pipeline

[AI]

PYTHON / FASTAPI

Custom Microservices for Data Transformation

[ADS]

META GRAPH CAPI

Server-to-Server Conversions API Event Relay

[ADS]

GOOGLE ENHANCED CONVERSIONS

First-party Hashed User Signals for Bidding Engine

[WEB]

STRIPE BILLING

Subscribed & One-time Payment Processing Gateway

Complimentary Audit

Get a Free Infrastructure & Ad Attribution Audit

Enter your website URL to request a telemetry report. We will audit your site’s Core Web Vitals, TTFB speed, mobile rendering, and server-side CAPI pixel health.

ENGAGEMENT MODELS

Flexible collaboration structures tailored to your scale and execution speed.

2-3 Weeks Delivery

Studio Sprint

Fast, high-impact Web & Mobile App design and development sprint built for immediate market launch.

check_circleCustom UI/UX & Brand Identity
check_circleNext.js High-Performance Build
check_circleMobile & Tablet Responsive
check_circleSEO & Conversion Optimization
check_circle14-Day Post-Launch Support
Most Popular

Full Growth Retainer

Ongoing SJO LABS studio partnership covering Web, Mobile Apps, AI Automation & Meta/Google Ads.

check_circleDedicated Senior Engineer & Designer
check_circleWeb, App, AI & Ads Execution
check_circle48-72 Hour Average Turnaround
check_circleWeekly Strategy & Alignment Syncs
check_circlePriority Slack & Loom Communication
Bespoke Architecture

Enterprise Transformation

Full-scale custom engineering, autonomous AI workflows, and dedicated ad growth machinery.

check_circleFull Web & Platform Architecture
check_circleCustom AI Agent & Pipeline Integration
check_circleMeta & Google Ads Growth Management
check_circleDedicated Engineering Team
check_circle24/7 SLA & Maintenance Guarantee

FREQUENTLY ASKED QUESTIONS

Everything you need to know about working with SJO LABS.

We intentionally limit our capacity to 2-3 new client engagements per month to maintain monolithic quality. Once our initial discovery call and agreement are signed, we can kick off within 3 business days.
SJO LABS • ACCEPTING NEW CLIENTS

Ready to engineer your digital growth?

Let's discuss how SJO LABS can accelerate your business through high-velocity Web Design, Web Architecture, AI Automations, AI Phone Agents, and AI Search Visibility.

check_circleGuaranteed response within 24 business hours
check_circleDirect working access with senior engineers & strategists
check_circleTransparent starting prices with zero hidden fees

Start A Project Inquiry

Need help? Talk to Shepherd 👋